Privacy Policy

PRIVACY POLICY

Last Updated: January 4, 2026

Introduction

Welcome to Sleepelia ("we," "our," or "us"). We respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website sleepelia.com and make purchases from us.

Please read this Privacy Policy carefully. By using our website, you agree to the collection and use of information in accordance with this policy.

1. Information We Collect

Personal Information

We collect information that you provide directly to us, including:

Contact Information: Name, email address, phone number, shipping address, billing address
Account Information: Username, password (encrypted), account preferences
Payment Information: Credit card details, billing information (processed securely through our payment processors)
Order Information: Purchase history, product preferences, order details
Communication Data: Customer service interactions, survey responses, feedback

Automatically Collected Information

When you visit our website, we automatically collect certain information about your device:

Device Information: IP address, browser type, operating system, device identifiers
Usage Data: Pages viewed, time spent on pages, click data, referring/exit pages
Location Data: General geographic location based on IP address
Cookies and Tracking Technologies: See our Cookie Policy section below

Information from Third Parties

We may receive information about you from:

Payment processors (Shopify Payments, PayPal, etc.)
Shipping carriers (tracking and delivery confirmation)
Marketing and analytics partners (Google Analytics, Facebook Pixel)
Fraud prevention services

2. How We Use Your Information

We use the information we collect for the following purposes:

Order Processing and Fulfillment

Process and complete your purchases
Send order confirmations and shipping notifications
Handle returns, exchanges, and refunds
Provide customer support

Account Management

Create and maintain your account
Authenticate your identity
Remember your preferences and settings

Communication

Send transactional emails (order updates, shipping notifications)
Respond to your inquiries and customer service requests
Send promotional emails and marketing communications (with your consent)
Conduct surveys and request feedback

Marketing and Advertising

Personalize your shopping experience
Show you relevant product recommendations
Display targeted advertisements on our website and third-party platforms
Analyze marketing campaign effectiveness

Business Operations

Improve our website and products
Conduct data analysis and research
Detect and prevent fraud
Comply with legal obligations
Enforce our Terms of Service

3. How We Share Your Information

We do not sell your personal information to third parties. We may share your information in the following circumstances:

Service Providers

We share information with third-party service providers who perform services on our behalf:

Payment Processors: Shopify Payments, Stripe, PayPal (to process payments)
Shipping Carriers: USPS, FedEx, UPS, DHL (to deliver orders)
Email Service Providers: Klaviyo, Mailchimp (to send emails)
Analytics Providers: Google Analytics, Facebook Pixel (to analyze website traffic)
Customer Support Tools: Zendesk, Gorgias (to provide support)
Advertising Partners: Facebook, Google Ads, TikTok (to show relevant ads)

Legal Requirements

We may disclose your information if required by law or in response to:

Legal processes (subpoenas, court orders)
Government or regulatory requests
Protection of our rights, property, or safety
Investigation of fraud or security issues

Business Transfers

If Sleepelia is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change.

With Your Consent

We may share your information for other purposes with your explicit consent.

4. Cookies and Tracking Technologies

What Are Cookies?

Cookies are small text files placed on your device when you visit our website. They help us recognize you, remember your preferences, and improve your experience.

Types of Cookies We Use

Essential Cookies: Required for the website to function properly (shopping cart, checkout, account login)

Performance Cookies: Help us understand how visitors use our website (Google Analytics)

Functional Cookies: Remember your preferences and settings

Advertising Cookies: Show you relevant ads based on your interests (Facebook Pixel, Google Ads)

Managing Cookies

You can control cookies through your browser settings. However, disabling certain cookies may affect website functionality. Most browsers allow you to:

View and delete cookies
Block third-party cookies
Block all cookies (may impact functionality)

Do Not Track Signals

Our website does not currently respond to "Do Not Track" browser signals.

5. Your Privacy Rights

Depending on your location, you may have the following rights:

For All Users

Access: Request a copy of the personal information we hold about you
Correction: Request correction of inaccurate or incomplete information
Deletion: Request deletion of your personal information (subject to legal obligations)
Opt-Out: Unsubscribe from marketing emails at any time

For EU Residents (GDPR)

Right to data portability
Right to restrict processing
Right to object to processing
Right to withdraw consent
Right to lodge a complaint with a supervisory authority

For California Residents (CCPA)

Right to know what personal information is collected
Right to know whether personal information is sold or disclosed
Right to opt-out of the sale of personal information (we do not sell your data)
Right to non-discrimination for exercising your rights

How to Exercise Your Rights

To exercise any of these rights, please contact us at:

Email: privacy@sleepelia.com
Address: [Your Business Address]

We will respond to your request within 30 days.

6. Data Security

We implement appropriate technical and organizational security measures to protect your personal information, including:

SSL/TLS encryption for data transmission
Secure payment processing through PCI-DSS compliant providers
Regular security audits and vulnerability assessments
Access controls and authentication requirements
Employee training on data privacy and security

However, no method of transmission over the internet is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

7. Data Retention

We retain your personal information for as long as necessary to:

Fulfill the purposes outlined in this Privacy Policy
Comply with legal, accounting, or reporting requirements
Resolve disputes and enforce our agreements

Order Information: Retained for 7 years for tax and accounting purposes
Account Information: Retained until you request account deletion
Marketing Data: Retained until you unsubscribe or request deletion
Analytics Data: Aggregated and anonymized after 26 months

8. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. These countries may have different data protection laws.

When we transfer data internationally, we ensure appropriate safeguards are in place, such as:

Standard Contractual Clauses approved by the European Commission
Privacy Shield certification (for US transfers)
Other legally approved transfer mechanisms

9. Children's Privacy

Our website and products are not intended for children under the age of 13 (or 16 in the EU). We do not knowingly collect personal information from children.

If you are a parent or guardian and believe your child has provided us with personal information, please contact us at privacy@sleepelia.com, and we will delete such information.

10. Third-Party Links

Our website may contain links to third-party websites, including:

Social media platforms (Facebook, Instagram, TikTok)
Payment processors
Review platforms
Partner websites

We are not responsible for the privacy practices of these third-party sites. We encourage you to read their privacy policies.

11. Email Marketing

Newsletter Subscriptions

When you subscribe to our newsletter, we will send you:

New product announcements
Special offers and promotions
Sleep tips and advice
Company updates

Unsubscribe

You can unsubscribe from marketing emails at any time by:

Clicking the "Unsubscribe" link at the bottom of any email
Emailing us at support@sleepelia.com
Updating your preferences in your account settings

Note: Even if you unsubscribe from marketing emails, we will still send transactional emails related to your orders.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any material changes by:

Posting the new Privacy Policy on this page
Updating the "Last Updated" date
Sending an email notification (for significant changes)

Your continued use of our website after changes are posted constitutes your acceptance of the updated Privacy Policy.

13. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Email: privacy@sleepelia.com
Support Email: support@sleepelia.com
Phone: [Your Phone Number]
Mailing Address:
Sleepelia
[Your Street Address]
[City, State, ZIP]
United States

Response Time: We aim to respond to all privacy inquiries within 5 business days.

14. Specific Disclosures by Jurisdiction

California Residents (CCPA)

Categories of Personal Information Collected:

Identifiers (name, email, address, phone)
Commercial information (purchase history)
Internet activity (browsing behavior)
Geolocation data (general location)

Sources of Information:

Directly from you
Automatically through website usage
From third-party service providers

Business Purposes:

Order fulfillment
Customer service
Marketing
Fraud prevention
Analytics

Third Parties We Share With:

Service providers (shipping, payment, email)
Analytics providers
Advertising partners

We do not sell your personal information.

EU Residents (GDPR)

Legal Basis for Processing:

Contract performance (order fulfillment)
Legitimate interests (marketing, analytics, fraud prevention)
Consent (email marketing, cookies)
Legal obligation (tax, accounting)

Data Protection Officer:
Email: dpo@sleepelia.com

EU Representative:
[If you have an EU representative, include details here]

Your Consent

By using our website, you consent to our Privacy Policy and agree to its terms.

Effective Date: January 4, 2026